Starting 11 April, pick up your free native, pesticide-free flower seeds in store.
Small seeds. Collective impact.
Spring doesn’t begin with flowers. It begins with pollinators.
Before we enjoy blooming gardens, fresh fruit and colourful parks, bees and other pollinators wake up from winter and start searching for food. Early spring is one of the most vulnerable moments for them, there simply isn’t enough diverse, pesticide-free food available.
That’s why initiatives like the Bee Food Bank in the Netherlands matter so much. And that’s why, also this year, Het Faire Oosten in Amsterdam East is a proud Food Bank for Bees.
What is the Bee Food Bank?
The Pollinators is a Dutch foundation committed to restoring biodiversity and strengthening ecosystems by supporting pollinators. Each spring, they organise the nationwide Bee Food Bank (Voedselbank voor Bijen) campaign.
The idea is beautifully simple: Organic, native flower seeds are distributed across the country through local pick-up locations; the Food Banks for Bees.
Together, we plant thousands of square metres of pollinator-friendly flowers. Not symbolic awareness but real biodiversity restoration.
Why bees need support in early spring
More than 75% of global food crops depend partly on pollination. Yet pollinators are under increasing pressure due to: Loss of biodiversity, Intensive agriculture, Pesticide use, Urbanisation and Climate change.
In cities like Amsterdam, green spaces are often decorative but not always nourishing. By planting native, organic flowers, we help create small but powerful stepping stones of food and habitat throughout the city.
A balcony counts. A garden border counts. Even a few square metres count. Yes! Urban biodiversity can start small.
How to join at Het Faire Oosten
Joining is easy. Simply visit Het Faire Oosten in Amsterdam East and pick up your free organic native flower seed mix between the11th and 22nd of April (while supplies last).
Plant the seeds in your garden, balcony box or neighbourhood patch and help create food for bees this spring.
Why we participate
At Het Faire Oosten – House of Impact, sustainability goes beyond fashion and beautiful products. We believe impact lives in everyday choices:
What we wear.
What we gift.
And what we plant.
Becoming a Food Bank for Bees aligns perfectly with our values: Regenerative thinking, Local, tangible impact, Community-driven change and Turning awareness into action.
We belove that retail spaces can and should do more than sell products.
Host movements for example, and this is one we are proud to support.
Beyond reducing harm, restoring balance
Sustainability is not only about consuming less. It’s also about actively restoring what has been depleted.
Every square metre of native flowers: Provides early nutrition for bees, Strengthens local ecosystems and Contributes to long-term food resilience.
Supporting pollinators means supporting the systems that feed us. And that feels like the right kind of impact.
Let’s feed the bees together!
If you’ve been looking for a hopeful, practical way to support biodiversity in Amsterdam and the Netherlands, this might be it.
Stop by, pick up your seeds and plant them with intention.
